The signing ceremony between Guda Cable Group and Brand China concluded successfully
2022-02-28
Guda Cable Group
A few days ago, the signing ceremony between Guda Wire and Cable (Group) Co., Ltd. and the "Brand China" column was successfully held at the Brand China Guangzhou Operation Center. The two parties formally reached a strategic partnership. The representative of the "Brand China" column officially awarded Guda Cable Group the "Brand China" Program Key recommend Brand "honorary title. In the future, the two sides will work together to win-win and mutual benefit!
"Brand China" is an authoritative, timely and comprehensive video program that is CCTV-1 and CCTV-13 on the two authoritative channels of CCTV in the form of the "National Brands • Gleaming" project. It is committed to promoting Chinese brands. Upgrade, encourage the growth of Chinese brands, and empower Chinese brands. By integrating CCTV, major video media platforms, mobile clients and other channels, the column accurately displays the brand image, product information and value services, maximizing brand value and expanding corporate awareness.
Guda Cable Group was established in 2010 and completed and put into production in 2014. The company is committed to the research and development, manufacturing and marketing of 35kV and below power cables, fireproof cables, home improvement wires, control cables, rubber cables and other products. The products are widely used in electric power, Transportation, urban construction, home improvement and electronics industry supporting fields. The company won the "Top Ten Green Brands of China's Wire and Cable", "National High-tech Enterprise", "Top 10 Manufacturing Industry in Guizhou", "Key Leading Enterprise in Guizhou Province", "Top 30 Private Enterprises in Guizhou", "Top 100 Enterprises in Guizhou", "Top 30 Brand Value in Guizhou Province" and many other awards. The company has developed into a first-class supplier of China Southern Power Grid, and has reached long-term and stable strategic cooperation with more large-scale real estate such as Vanke, Country Garden, and Sunac. The products have been sold to the national and Southeast Asian markets. It is the most growing and competitive wire and cable in Southwest China. Manufacturer.
Adhering to the development concept of "ingenuity manufacturing", Guda Cable Group has always put product quality in the first place, with the belief that "product quality is Guda's life. In order to ensure product quality, Guda Cable Group independently compiled and implemented the "Product Quality Assessment System" and established a performance appraisal system with product quality as the core; and established a combination of "self-inspection", "mutual inspection" and "special inspection" Inspection system, each ex-factory product must go through more than 100 inspection processes. In order to reach the advanced level of product quality at home and abroad, in 2021, Guda Cable Group established a modern testing center in accordance with national standards, introduced first-class testing equipment at home and abroad, equipped with professional quality inspection personnel, and improved the overall product testing capabilities. It is understood that the laboratory is currently applying for national laboratory (CNAS) accreditation.
In the process of brand development, Guda Cable Group has always adhered to the innovation-driven development strategy, reached in-depth industry-university-research cooperation with well-known universities, deeply explored industry pain points and market demand, and continued to enhance the company's core competitiveness. In 2019, in order to overcome the technical problems of wire moisture-proof, Guda Cable Group and Guizhou University expert group developed professional non-hygroscopic polymer materials, the research and development results will improve the moisture-proof performance of wires by 35%, successfully creating a new category of home-mounted moisture-proof wires. In the same year, Guda Cable Group entered the high-end home improvement market and invested heavily in the introduction of advanced irradiated particle accelerators from Russia. Through repeated exploration and product process adjustment, it provided technical support for Guda's high-end product positioning. Guda's high-end flagship product, Guda's "European Standard Villa Wire", is the first to realize the double-layer protective structure of fire and moisture-proof wire, and has obtained three major international quality certifications: ROHS of the European Union, SAA of Australia and UL of the United States. Its service life can reach more than 70 years, and its product quality has reached the international leading level. At present, Guda "European Standard Villa Wire" has been selected and recognized by nearly 70% of high-end home improvement companies, leading the development of home improvement wire high quality.
With high-quality products and service quality, Guda Cable Group also participated in the construction of the national super project "China Sky Eye" project. According to incomplete statistics, Guda cable group has provided high-quality products and services for more than 5000 key projects, such as Huawei data center, Alibaba data center, Jiangjunshan hospital, Longdongbao airport, Guiyang Metro Line 1 and line 2, and Guizhou Provincial Museum of famous ethnic groups.
Guda Cable Group will actively carry out the corporate mission of "delivering light to the world and protecting the safety of more household electricity", take providing "safe, green and durable" cable products to the public as its own responsibility, adhere to honest management, provide sustainable development value for partners, and adhere to brand management strategy.
In the future, with the promotion of "Brand China", Guda Cable Group will demand itself with stricter standards, continue to drive innovation, lead technology, further expand brand influence, build Guda into a world-class industry benchmark, speak for Chinese brands, and speak for Chinese manufacturing!
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